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The One Super Bowl Advertising Mistake That Could Cost Millions

Jeff Navach, the Vice President of Marketing for programmatic vertical search platform MediaAlpha shares his thoughts.

By Editor on February 09, 2017 - 04:35 America/New_York

Brands spend $5 million or more on Super Bowl ads to reach one of the largest television audiences of the …

Pine-Sol Challenges Mr. Clean to a Dance Off

Pine-Sol garners national attention on Super Bowl night by challenging Mr. Clean

By Editor on February 08, 2017 - 04:33 America/New_York

Pine-Sol’s efforts to inject some good, ‘clean’ fun to the Super Bowl advertisement lineup garnered them a lot of attention, …

Team One and Lexus Show How to Experience Amazing

Lexus used their Super Bowl spot to feature the Lexus LC performance coupe and redesigned Lexus LS luxury sedan.

By Editor on February 06, 2017 - 02:32 America/New_York

Lexus used their Super Bowl spot to feature the Lexus LC performance coupe and redesigned Lexus LS luxury sedan. The ad, …