BBDO Singapore announces has appointed Umma Saini to Creative Director. Saini, who has spent over 10 years in advertising. Her extensive experience covers a range of industries, working on clients including Ariel, Johnson’s Baby, Vodafone, Quaker, Emirates, Amul and Future Group, transferred to BBDO Singapore from BBDO India.
She said in a statement, “I’m excited to join BBDO Singapore. I love the BBDO network; it has the most caring, creative and passionate people, and the work always speaks for itself. I look forward to taking my learnings from a diverse market like India, and putting them to good use for our local and regional clients. Some of our best minds are in Singapore and I can’t wait to embark on this new journey with them.”
Jean-Paul Burge, Chairman and CEO for BBDO Asia added, “Umma is a world-class talent and a fabulous addition to our Singapore Creative team. She brings passion and energy to all she does and her reputation for creating game-changing creative ideas and work for our Clients is well deserved.”
She commenced her role in Singapore on 25th May, 2017.