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BBDO Singapore Appoints Umma Saini to Creative Director

BBDO Singapore announces has appointed Umma Saini to Creative Director. Saini, who has spent over 10 years in advertising. Her extensive experience covers a range of industries, working on clients including Ariel, Johnson’s Baby, Vodafone, Quaker, Emirates, Amul and Future Group, transferred to BBDO Singapore from BBDO India.

She said in a statement, “I’m excited to join BBDO Singapore. I love the BBDO network; it has the most caring, creative and passionate people, and the work always speaks for itself. I look forward to taking my learnings from a diverse market like India, and putting them to good use for our local and regional clients. Some of our best minds are in Singapore and I can’t wait to embark on this new journey with them.”

Jean-Paul Burge, Chairman and CEO for BBDO Asia added, “Umma is a world-class talent and a fabulous addition to our Singapore Creative team. She brings passion and energy to all she does and her reputation for creating game-changing creative ideas and work for our Clients is well deserved.”

She commenced her role in Singapore on 25th May, 2017.