Lyft has named Will Valentine, the former VP of Communications and Public Relations of Pandora, it’s new VP of Communications.
In this role, Valentine will leverage Lyft’s corporate reputation and brands image to all stakeholder groups and make Lyft the staple brand for the masses.
“This is a company that is on a path to change the world and does a lot of good in the process and I can’t wait to get started,” said Valentine, in a statement.
He will report Lyft’s Head of Marketing Melissa Waters, also from Pandora. Prior to Pandora, Valentine worked at Visa in various PR leadership roles for 11 years.