The Hershey Company and Hershey’s Kisses Chocolates concluded the end of their “Say It With a Kiss” campaign on a sweet note on November 21.
The campaign included The Nobles family, a gay couple that discusses the holiday tradition with Kisses Chocolate, which can make anywhere feel like home.
This was the last video of the campaign, which captures times of authentic, genuine, human emotion through real-life stories, Yussef Kuri, Kisses Brand Manager, wrote in a blog post.
From families to musicians to veterans, the campaign shows an array of diversity and features connected people from all walks of life through meaningful moments.
“Our company is one that values bringing people together around special and shared moments from people who love our brands to the employees who make our delicious treats and snacks, “ stated Kuri.
“We are proud to foster an inclusive workplace that reflects different perspectives and celebrates input from people of different backgrounds and experiences.”
Kuri also wrote that each story is the perfect example of the values and culture that is deeply embedded in Hershey’s and the company would like customers to share traditions, make new ones with loved ones, and, “take a moment to connect with…and Say it with a Kiss.”
The full campaign is below:
The Richardsons – Surprising Mom: A son sets up a nightly Kisses Chocolate ritual to create a special moment just for him and Mom. (May 6)
The Hennessys — A Birthday Tradition: When something only happens once a year, you have to make it special. (May 20)
The Lowell-Etris — Celebrating Dad: A father leaves Kisses Chocolates around the house as a gesture of love for his daughter and gets a sweet surprise of his own. (June 13)
The Casarezs — Movie Night: A young family starts their own tradition of movie nights with Hershey’s Kisses chocolate (Aug. 2)
The Del Fornos — Making Simple Moments Special Together: Family life can be busy, but happy moments can shine through with Kisses Chocolates (Aug. 29)
The Kennedys – A Sweet Birthday Celebration: Sometimes, a birthday celebrates more than the day you were born. Hershey’s Kisses Chocolates makes the celebration sweeter! (Sept. 14)
Fabi, Lisa & Michele — Samba Sisters: This friendship was made through a shared passion for Samba and special moments with Hershey’s Kisses Chocolates. (Nov. 1)
Catherine and Katrine – BFFs for 37 Years: A friendship formed from a shared love of baking, desserts, and Hershey’s Kisses Chocolates. (Nov. 14)
The Nobles – A Holiday Tradition: A holiday tradition with KISSES Chocolates makes anywhere feel like home. (Nov. 21)
