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MAC Cosmetics Announces Caitlyn Jenner’s New Makeup Line

Posted January 4, 2017

Reality television star and former Olympic gold medalist Caitlyn Jenner’s new makeup line will be available to purchase this week, according to a press release by MAC Cosmetics.

“Caitlyn Jenner has fearlessly shared her transition with the world, and her new M∙A∙C collection continues that mission, proudly championing All Ages, All Races, and All Sexes,” the press release stated. “Elegant, classic shades for lips, eyes and cheeks are beautifully suited for those who embrace life, in whatever form they choose.”

The MAC x Caitlyn Jenner collection features three eyeshadows, two lipsticks, three lip glosses, false eyelashes, lip pencils, eye kohl pencils, a bronzer and a blush compact, with names including Kindness, Tolerance, Worthy, Soar, Authentic Red, and Compassion.

MAC initially collaborated with the transgender rights activist in February 2016, when they announced her lipstick “Finally Free,” which benefitted the MAC AIDS Fund Transgender Initiative.

The lipstick is available online and 100% of the selling price goes to the M·A·C AIDS Fund Transgender Initiative, to further its work in support of transgender communities.

The collection ranges from $16-$33 and will be available to purchase in store and online on January 5.

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