Global digital agency, Wunderman has appointed Robbee Minicola as President of its Seattle office. In her role as President, she is responsible for driving the agency’s vision of being Creatively Driven. Data Inspired and overseeing day-to-day operations, enhancing client success with new marketing innovations.
Minicola joins Wunderman from Microsoft where she served as Director of Global Business Development for over four years.
She also has an extensive background in marketing media and M&A experience. Previous roles included CEO at Hybrid TV (TiVo) in Australia and New Zealand, EVP Business Development and Research at the Seven Media Group and more.
“Robbee is a proven leader with an incredibly strong history combining technology, creativity and data to drive business growth,” said Seth Solomons, CEO of North America at Wunderman, in a statement. “Her tenacity is contagious and will be crucial for Wunderman as we continue to grow and diversify our business in Seattle.”
“When I consider the future of digital creative in the realmof AI, mixed reality and IoT, it became clear that it was time to return to my agency roots,” Minicola explained in a statement. “Wunderman is uniquely able to help brands understand and engage their audiences across all digital platforms and I’m excited to be a part of the dynamic team in Seattle.”
