Swedish mega-retailer IKEA wants others to see a refugee’s plight. As a result, IKEA partnered with the Norwegian Red Cross and advertising …
Red Cross
DigitasLBi and ICRC Launch Campaign to Raise Awareness of International Humanitarian Law
The 60-second film, which features real clips from conflicts around the world, uses populist political rhetoric to take viewers on a journey from a utopian dream to humanitarian nightmare.
The International Committee of the Red Cross (ICRC)’s new campaign illustrates the terrifying human cost of ignoring the Geneva Conventions and …
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