Verizon Communications has named Apple’s Andrew McKechnie, Chief Creative Officer of its newly formed in-house agency. His responsibilities will include leading Verizon’s in-house team with the goal of building out creative capabilities and bringing the company’s brand vision to life.
McKechnie, who has over 16 years of experience in design and communications, will report directly to Diego Scotti, Chief Marketing Officer, Verizon.
“As we expand our bench of world-class marketing talent, we are thrilled for Andrew to bring his global expertise and fresh aesthetic to the Verizon brand,” Scotti said, in a statement. “Andrew and his team will help to drive demand for our products and services, as well as accelerate our efficiencies, speed to market and innovation.”
Prior experiences include a role as Global Group Creative Director with Apple Inc, and creative roles at BBDO, JWT, Y&R, and more.
In 2010, when he joined Y&R, as Global Creative Director, his work across LG Electronics, Land Rover North America and United States Olympic Committee was highly-awarded.